How to Use a Pub and Bar Owners List for B2B Marketing Success

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Using a pub and bar owners list is one of the smartest ways to get your product or service in front of the right decision-makers in the UK hospitality sector. But here’s the issue — too many campaigns fall flat because they’re built on outdated, irrelevant, or poorly targeted data. If you’ve ever wasted time chasing leads that go nowhere, you’re not alone.

Whether you sell food and drink supplies, tech solutions, maintenance services, or anything pubs and bars need to keep running smoothly, the secret to success is precision targeting. These businesses are busy, often understaffed, and fiercely competitive — your message needs to land with the right person at the right time.

This guide shows you how to use a pub and bar data list to drive better results. From building your campaign to staying compliant, we’ll help you turn data into meaningful conversations — and new customers.

Why Targeting Pubs and Bars Works for B2B

The UK’s pub and bar industry is worth billions, with over 45,000 establishments nationwide — and every one of them relies on a range of suppliers and services to stay operational. That’s why targeting pub and bar owners is such a powerful strategy for B2B marketers. You’re not selling to consumers — you’re offering practical solutions to busy business owners who need to make quick, profitable decisions.

High-Value, Recurring Customers

Pubs and bars make regular purchases in areas like:

Food and drink supply
Cleaning and maintenance
POS and payment systems
Entertainment and gaming
Insurance, finance, and utilities

These aren’t one-off sales — many lead to long-term contracts or repeat orders, which means high lifetime value per customer.

Decision-Makers at the Helm

In many cases, you’re dealing directly with the business owner or manager, not a gatekeeper. That makes your outreach faster and your sales conversations more direct.

Who Benefits from Targeting This Sector?

Wholesalers & distributors
Equipment suppliers
SaaS providers (EPOS, bookings, staff scheduling)
Agencies offering local marketing or recruitment

If your offer can help a pub save time, save money, or attract more customers, you’ve got a great reason to be in their inbox or on the phone.

What Is a Pub and Bar Owners List?

A pub and bar owners list is a targeted B2B database containing contact details and business information for pubs, bars, and related venues across the UK. It’s designed to help suppliers, service providers, and marketers connect directly with key decision-makers in the hospitality sector.

What’s Typically Included

A quality list will contain:

Business name
Contact name (owner/manager/director)
Postal address
Phone number (landline or mobile)
Email address
Business classification (e.g. pub, wine bar, sports bar)
Region, postcode, or local area
Indicators like chain vs. independent

This kind of detail lets you segment your campaign properly — whether you’re focused on local outreach, targeting high-volume chains, or filtering by business size or region.

Why Accurate Data Matters

The quality of your outreach depends on the quality of your data. Outdated or inaccurate records lead to:

Wasted budget on emails or calls that don’t reach anyone
Poor response rates
Higher bounce rates and potential domain reputation damage
Compliance risks if contacts haven’t been properly screened

With up-to-date, correctly segmented pub/bar data, your message lands in the right inbox or gets heard on the right call — which means more leads and more conversions.

How to Build a High-Performing Campaign with This List

Getting hold of a pub and bar owners list is just the start — real results come from knowing how to use it effectively. Here’s how to turn those contact details into actual conversations and conversions.

Step 1 – Define Your Ideal Customer

Before you start contacting anyone, get clear on who you’re targeting:

Geography: Are you focusing locally, regionally, or UK-wide?
Type of venue: Gastropub? Chain bar? Independent community pub?
Business size: Number of employees, revenue bracket, volume of trade
Decision-makers: Usually owners, managers, or purchasing contacts

The tighter your targeting, the better your results — fewer wasted messages, more engaged leads.

Step 2 – Choose Your Marketing Channels

Different tactics work better depending on your offer and the urgency of your message:

Cold Email

Keep it short, personal, and relevant
Use a subject line that speaks directly to their business (e.g. “Helping pubs cut costs this summer”)
Include a clear call-to-action, like “Book a quick call” or “Request a quote”

Telemarketing

Still powerful, especially for local suppliers
Helps build rapport and qualify interest quickly
Best for booking demos, meetings, or site visits

Direct Mail

Perfect for sending samples, offers, or tactile materials
Stands out when digital channels are crowded
Works well when combined with follow-up emails or calls

Step 3 – Align Messaging with Industry Needs

Pub and bar owners don’t have time for waffle. Your pitch should:

Highlight how you solve a real problem (cost saving, footfall, efficiency)
Speak in plain English — avoid jargon and corporate speak
Show that you understand their industry’s challenges

Think About Timing

Plan around peak seasons like summer, Christmas, and sporting events
Avoid contacting venues during Friday night rush or holiday weekends
Early weekdays are often best for outreach

When your offer lands at the right time, with the right message, to the right contact — that’s when the results roll in.

Common Mistakes to Avoid

Even with a strong pub and bar owners list, many B2B campaigns still fall flat — usually because of avoidable errors. Here are the most common pitfalls and how to steer clear of them:

Buying ‘Cheap’ or Poorly Maintained Data

Tempting as it is to go for low-cost options, these often contain outdated or irrelevant contacts.
Inaccurate records waste time, damage credibility, and kill momentum.

Using Generic, One-Size-Fits-All Messaging

Pubs in Manchester aren’t the same as wine bars in Surrey.
Tailor your message to the type of venue, location, and buyer needs.
Personalisation boosts response rates — even basic segmentation makes a difference.

Ignoring CTPS and GDPR Requirements

If you’re calling UK businesses, the Corporate Telephone Preference Service (CTPS) must be checked to avoid fines.
Emails must follow GDPR rules: legitimate interest, easy opt-out, clear purpose.
A reputable supplier will have this built into the data delivery process — but it’s your job to use it responsibly.

Why Choose Results Driven Marketing

When it comes to sourcing a pub and bar owners list, you need more than just names on a spreadsheet — you need a partner that understands your goals, your market, and the importance of getting it right the first time.

At Results Driven Marketing, we don’t just sell data — we help businesses grow. Here’s why our clients keep coming back:

✓ Sector-Specific Expertise

We supply tailored pub/bar data lists from over 2,000 industries, with segmentation built for real marketing use.

✓ Quality You Can Rely On

Sourced from top UK providers, our data goes through a rigorous 40-point quality check with 98% accuracy.

✓ Speed and Support

Get your list within 24 hours, backed by expert support on how to use it for better outreach results.

✓ Straightforward Pricing

Premium data from £275 per 1,000 records, with volume discounts. No fluff, no hidden fees.

Get Better Results from Your Campaigns Today

With a quality pub and bar owners list, the right strategy, and a bit of targeted effort, your B2B campaigns can generate real results — not just clicks and opens, but conversations, meetings, and sales.

Let’s recap:

Define your ideal pub/bar customer
Choose the right outreach methods (email, phone, mail)
Tailor your messaging to the challenges of the hospitality sector
Avoid the usual data and compliance pitfalls
Work with a trusted supplier who understands your goals

Whether you’re launching into a new market or trying to boost lead flow, starting with accurate, targeted data makes everything easier. Don’t waste time shouting into the void — speak directly to the decision-makers who need what you offer.

Ready to get started? Contact us today.

Frequently Asked Questions (FAQs)

How can I get a pub and bar owners list?

You can request a tailored list from a reputable UK data supplier like Results Driven Marketing. We’ll ask about your target market, provide counts, and deliver your list fast — usually within 24 hours.

Is this data GDPR compliant?

Yes. We only provide B2B contact data for use under legitimate interest, in line with GDPR and CTPS regulations. We also offer guidance on using it responsibly.

Can I use this list for cold calling and emailing?

Absolutely. These lists are ideal for telemarketing, email campaigns, and even direct mail. The key is to tailor your message and follow UK marketing rules.

How accurate is the data?

We offer industry-standard accuracy benchmarks — 98% postal, 95% phone, and 95% email. If any segment falls short, we’ll provide replacements.

What type of pubs and bars are included?

We cover the full spectrum: traditional pubs, wine bars, sports bars, chain venues, independents, and more. You can filter by location, venue type, size, and more.

Looking for hospitality data that delivers? Browse our email lists to get started.

Results Driven Marketing Helping UK businesses go from bad data to better leads, stronger sales, and faster growth.

Call: 0191 406 6399
Website: rdmarketing.co.uk
Location: Cobalt Business Exchange, Newcastle

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