Contact List of C-Suite Support Staff UK – Fast Delivery
A contact list of C-suite support staff UK can be the hidden key to unlocking high-level business conversations. While most B2B outreach focuses solely on CEOs, CFOs, and MDs, it’s often their assistants—Executive PAs, Business Managers, and Office Coordinators—who decide what gets through.
Reaching these gatekeepers with the right message can make or break your campaign. Yet many data providers either skip over support staff entirely or fail to segment them properly, leaving sales and marketing teams stuck at the first hurdle.
In this post, we’ll show you why targeting C-suite support roles can give you faster, warmer access to decision-makers. We’ll also explain what makes a quality support staff list, how to use it effectively, and how our UK SME clients are using this approach to book more meetings and close more deals.
If you’re serious about reaching top-level decision-makers, don’t overlook the people just outside the boardroom.
Table of contents:
Why Targeting C-Suite Support Staff Works
Executive Assistants and PAs as Gatekeepers
Executive Assistants (EAs), Personal Assistants (PAs), and Business Managers play a key role in managing access to the C-suite. They control diaries, filter emails, and often decide which suppliers or partners are worth a second look. A well-timed, well-pitched message to the support team can get you further than a dozen ignored emails to the CEO.
Influence Without the Job Title
Just because they don’t sign the cheque doesn’t mean they don’t have influence. In many cases, support staff shortlist suppliers, handle initial fact-finding, and flag relevant offers to their execs. Winning their trust—or even just their attention—can fast-track your message to the decision-maker’s desk.
The Value of Building Rapport with Support Staff
When you approach C-suite support staff with relevance and respect, they remember it. That could mean easier follow-ups, more openness to future outreach, and even introductions when the timing’s right. It’s not just a tactic—it’s a long-term access strategy.
What Should Be Included in a High-Quality Support Staff List?
Key Roles to Target
A well-built contact list of C-suite support staff UK should include specific support roles that genuinely influence access to executive decision-makers. These typically include:
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Executive Assistants (EAs)
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Personal Assistants (PAs)
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Business Support Managers
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Office Managers or Coordinators
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C-suite Admins or Chiefs of Staff
These are the people handling diary management, meeting prep, and internal coordination—often acting as the first line of defence for busy execs.
Filters That Matter
Not all support staff lists are created equal. To make your outreach count, look for filtering options that include:
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Industry sector (e.g. legal, tech, finance, construction)
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Company size (SMEs vs large enterprises)
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Location (UK-wide, by region or city)
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Specific C-suite titles they support (e.g. PA to CEO, EA to CFO)
The more precise your filters, the higher the quality of your outreach—and your results.
Expected Data Fields for Outreach
To run a successful campaign, your list should include:
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Full name and job title
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Company name and industry
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Email address and/or phone number
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Region or location
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Company size or turnover (optional but helpful)
All delivered in a clean, ready-to-use format—ideally Excel or CSV.
Delivery Timeframes and Format
Speed is key. A good list provider should deliver within 24 hours of brief approval, with all records clearly labelled for quick use. Whether you’re planning an email, call, or postal campaign, your data should be accessible and campaign-ready immediately.
How to Use Your Contact List Effectively
Crafting Email Messages That Engage Assistants
Support staff receive countless emails, so yours needs to stand out. Keep it short, respectful, and clearly relevant to their executive’s role. Reference the C-suite title (e.g. “This may be of interest to your CFO”) and focus on value—how your offer saves time, reduces risk, or supports their business goals.
Telemarketing Tactics for C-Suite Gatekeepers
When calling, lead with clarity. Let them know who you’re trying to reach and why. Being polite but confident helps. If they say the decision-maker isn’t available, ask when a better time might be—or if they’d prefer to receive something by email first.
Gatekeepers are trained to filter, not block—so don’t treat them as obstacles. Treat them as part of the process.
When to Introduce the Decision-Maker Offer
Once you’ve built rapport or secured interest, it’s time to offer value tailored to the decision-maker. That might be a resource, a case study, or a quick intro call. Give the support staff something worth passing along—make them look good for opening the door.
Combining Channels for Higher Response Rates
Email is just one option. Combine your contact list with calls, social outreach (e.g. LinkedIn), and even direct mail to create a full outreach sequence. Multi-touch campaigns are far more likely to break through than a single, isolated email.
For email campaigns, you can buy email lists that include carefully filtered C-suite support roles—delivered in a format ready for outreach.
Results from Support Staff-Focused Campaigns
Common Outcomes for Appointment-Setting Campaigns
Clients using a contact list of C-suite support staff UK often see faster responses and warmer introductions than targeting senior execs directly. Support staff appreciate clarity and relevance—if your message helps them make their exec’s day easier or more productive, they’re more likely to pass it on.
Examples include:
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Booked calls with CFOs and COOs via their EAs
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Shortlisted vendor proposals following email intros to PAs
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Gatekeeper referrals to relevant internal teams
Sector Examples Where This Works Best
We’ve seen success across several UK sectors, particularly:
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Professional services (law, accountancy)
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Technology and software
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Finance and insurance
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Construction and engineering
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Education and public sector suppliers
In all these areas, support staff are trusted internal contacts—often with influence over who gets seen.
Real-World Wins from UK SMEs
One marketing agency secured 9 meetings with COOs in under two weeks—simply by refining their approach and targeting PAs instead of C-suite directly. Another consultancy won a long-term client after being referred by an EA who liked their respectful, clear email and passed it straight to the MD.
Why Choose Results Driven Marketing
UK-Based Data Specialists with Fast Turnarounds
We know the UK market inside out. Our lists are built using reliable, up-to-date sources—and we deliver them quickly, often within 24 hours. No fluff, no filler—just accurate data that helps you reach the right contacts faster.
Lists Tailored to Your Access Strategy
Not every outreach campaign starts at the top. If your strategy involves reaching executive assistants, PAs, or operational coordinators, we build the list to match. You define your goals—we provide the data to support them.
Practical Advice That Puts You in Front of Buyers
You’re not buying a list—you’re investing in campaign success. We work with you to understand who you’re targeting, what you’re offering, and how to position it. Our job is to help you get noticed and get results.
Trusted by Agencies and SMEs Across the UK
From solo consultants to fast-growing B2B agencies, we’ve helped hundreds of UK businesses connect with the people that matter. Many clients return regularly because we don’t just sell data—we help them use it effectively.
Get Your C-Suite Support List Today
If your emails are going unanswered or your calls aren’t getting through, a smarter route might be through the gatekeepers. A tailored contact list of C-suite support staff UK gives you fast, direct access to the people who manage executive diaries, control inboxes, and influence decisions behind the scenes.
With Results Driven Marketing, you get:
Fast delivery—lists typically sent within 24 hours
Tailored filters by sector, size, and region
Honest advice from people who understand B2B outreach
Whether you’re running email campaigns, phone outreach, or direct mail, our data gives you a way in—without the runaround.
Ready to connect with the people who open doors? Contact us today for a free data count or a custom quote.
Results Driven Marketing
Accurate B2B data, honest advice, and fast delivery.
📍 Based in Newcastle | Serving UK SMEs nationwide
📞 0191 406 6399 | 🌐 rdmarketing.co.uk